The Sports Bra’s Jenny Nguyen On Women’s Sports, Expansion & Leading With Impact

Today's guest is Jenny Nguyen, owner and founder of The Sports Bra, the country’s first sports bar dedicated to women’s sports. The Sports Bra opened in Portland, Oregon, in April 2022 and will be expanding around the country, thanks to an investment from Alexis Ohanian, the co-founder of Reddit and husband of Serena Williams. Jenny joins host Kerry Diamond to talk about franchising The Bra; her recent travels to Cannes, Paris, and Las Vegas; the “collaborative joy” among Portland food folk; and learning to think big.

“I grossly underestimated” the potential of The Bra, she admits. Learn how she’s changed her frame of mind, what’s next, and why she thinks she’s the “luckiest person alive.”

View All

Our Magazine

Subscribe now to receive the next four issues! Oh, and subscriptions always ship free. 🍒

Subscribe Now

Network with other members and support their foodie businesses

Join Now

Stay up to date on the latest Cherry Bombe episodes, straight to your inbox